Climate Change

For years, businesses have flaunted sustainability credentials without any real substance. From apparel to energy, marketing teams have splashed words across labels, giving consumers the illusion of ethical choices while continuing business as usual. The gap between promises and reality has been vast, and Indian consumers are catching on. A recent study highlights that 71% […]

Kerala is known for its lush greenery, backwaters, and tropical climate, but this summer, something far more dangerous is lurking in the skies—extreme UV radiation. As temperatures rise, so does the Ultra Violet (UV) index, posing a serious threat to your skin, eyes, and overall health. With moderate to high UV levels recorded across Kerala

In the bustling city of Bengaluru, amidst the rapid urbanization and technological advancements, a couple has chosen a path less traveled. Reva and Ranjan Malik have crafted a life that harmoniously blends modernity with sustainability, showcasing how minimalistic living can be both fulfilling and environmentally friendly. A Journey Rooted in Sustainability Before relocating to Bengaluru,

Step outside in any major Indian city today, and you’ll immediately feel it— the air thick with pollutants, the streets lined with pesticide-laden produce, and a looming water crisis that turns taps dry in summer. While governments promise economic growth, skyscrapers rise, and technology advances, we must ask ourselves: Are we truly wealthy if we

Many believe that the planet is suffering due to climate change, pollution, and biodiversity loss. But is Earth really in trouble, or is it just reshaping itself to remove its biggest disruptor – human beings? Our actions have made survival difficult not for the planet, but for us. Nature, with its self-healing mechanisms, continues to

In a groundbreaking move towards sustainability, the Indian government has introduced barcodes and QR codes on plastic carry bags, effective July 1, 2025. This initiative ensures that every plastic bag now contains crucial details, including thickness and manufacturer information, enabling stricter monitoring and enforcement of the 120-micron rule.   The Need for Barcode-Embedded Plastic Bags

The announcement of the Stargate Project by U.S. President Donald Trump, with a proposed allocation of half a trillion dollars, sparked significant attention for its scale and ambition. The project, set to encompass data centers, factories, and offices, is poised to become a hallmark of technological and industrial advancement. However, it raises critical questions about

As we venture into 2025, businesses must embrace a new narrative for sustainability—one rooted in practicality and forward-thinking strategies. While the moral call to “save the planet” holds value, it’s no longer enough to drive action. Instead, a pragmatic approach centered on measurable benefits is the way forward. The lesson from recent years is clear:

The world is grappling with an escalating waste management crisis, producing over 2 billion tons of waste annually, much of which ends up in the 48,000 landfills and dumpsites scattered across the globe. These sites have become hotbeds of environmental degradation, fueling poverty, spreading disease, and contributing to crime in vulnerable communities. Beyond their socio-economic