Fashion

Power to the Powerless: How Save Handloom Foundation is Redefining the Handloom Economy

The wealthy and powerful have always carried a duty to the least powerful. But duty doesn’t just mean donations or sympathy — it means real empowerment, long-term dignity, and giving people the tools to stand tall on their own feet. At Save Handloom Foundation, that’s exactly what we’re building for India’s weavers and artisans — […]

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Indian Crafts Go Premium: Why “The Kunj” in Delhi is More Than Just a Mall

On 21 August 2025, India drew a line in the sand of cultural history: the opening of The Kunj in Vasant Kunj, Delhi—India’s first-ever mall dedicated solely to heritage crafts and handlooms. Backed by the Ministry of Textiles and inaugurated by Union Minister Giriraj Singh and MoS Pabitra Margherita, the launch wasn’t just another ribbon-cutting.

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Your Indoor Air Is More Polluted Than the Outdoor Air — And Brands Are Selling You Poison as “Luxury”

We’ve been lied to. Not by factories or governments this time, but by the very brands we trust to “beautify” our homes and bodies. The truth is horrifying: your indoor air is deadlier than outdoor pollution. And the killers are the clothes you wear, the furniture you sit on, and the candles you light at

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The State of Handmade Marketplaces in India: Who’s Real, Who’s Faking, and Why Artisans Still Struggle

India is the land of artisans. From Banarasi brocades to Channapatna toys, from Kashmiri pashminas to Kutch embroidery—craftsmanship runs through the veins of the country. But when it comes to online platforms that claim to “support handmade,” the truth is murky. Several marketplaces allow artisans to register and sell their products, but only a few

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Counterfeit Handloom: How Amazon, Flipkart & JioMart Are Auctioning Off India’s Weaving Soul

India’s handloom tradition has survived invasions, colonisation, and the industrial revolution. But today, it faces an enemy more dangerous than any loom-destroying policy or foreign import — the silent, systemic, and organised counterfeit handloom trade happening on so-called “trusted” e-commerce platforms like Amazon, Flipkart, and JioMart. These platforms claim to empower small businesses and artisans.

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Kala Cotton’s Comeback in Kutch – Proof That Sustainability Isn’t Found on a Brand Tag

Big fashion loves to talk about “sustainability.” You’ve seen the glossy ads: models draped in “eco-friendly” fabrics, recycled polyester collections, bamboo blends that sound exotic, and slogans like “Good for the Planet.” But let’s cut the crap — most of this is greenwashing. Behind the Instagram filters and PR buzzwords, these “sustainable” lines are still

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IIT Delhi’s Handloom Hackathon 2025 — When Tradition Met Technology

On August 4, 2025, the hallowed halls of IIT Delhi witnessed something extraordinary. Dogra Hall, usually home to engineering prototypes and tech innovations, became a buzzing hub of looms, yarns, sustainability charts, and digital blueprints. This was India’s first large-scale Handloom Hackathon, an ambitious initiative by the Development Commissioner (Handlooms), Ministry of Textiles, in collaboration

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Snitch Opens, Reliance Closes: The Brutal Truth About What’s Really Happening in Indian Retail

For Nishani.in – Thought-provoking, Truth-revealing, and Bold. While Indian shoppers scroll, brands like Snitch and Bewakoof® are busy cutting ribbons for new stores. At the same time, Pantaloons, Reliance Trends, and even some Future Group legacy stores are quietly pulling shutters down. It feels upside-down, doesn’t it? On the surface, this looks like a Gen

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This Onam, Wrap Yourself in Legacy — Prebook Your Kerala Sarees & Dhotis Now!

As the scent of fresh banana chips, jasmine flowers, and payasam fills the air, we know Onam is near — a time of celebration, nostalgia, and cultural pride. But here’s a reminder from the handloooms of Kerala: Good things take time. Great things take even longer. That’s why we invite you to prebook your Kerala

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AI vs. Climate Change: When Machines Start Doing What Humans Refused To

🌍 Welcome to the 21st century — where the planet is on fire, oceans are rising like bad debts, and weather apps are more confused than politicians before elections. In this chaos, it’s not the leaders or the laws that are leading the charge — it’s Artificial Intelligence. Yes, the same technology we feared would steal

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