🇮🇳 A Foreign Woman Who Made Indian Weaves Her Life In the quiet town of Maheshwar, Madhya Pradesh, the sound of handlooms had almost disappeared by the 1970s. The beautiful Maheshwari sarees, once worn by royals, were being forgotten. But just when it seemed the tradition was lost, a woman from America arrived and changed […]
 Sally Holkar: The Woman Who Brought Maheshwari Handloom Back to Life Read More »
When the loom becomes smart, do all hands get smarter — or are some just left behind? India’s handloom sector has always been a tale of contrast — timeless art wrapped in fragile economics. But today, a new divide is weaving itself into the very fabric of the artisan world. Not between the urban and
When life gives you bananas and pineapples, make fabric — not just juice. India is the land of agricultural abundance, yet also a country that routinely burns its goldmines in the name of progress. Banana and pineapple fibers — two of the most sustainable, durable, and versatile natural fibers on Earth — are rotting away
✨ A Golden Thread in India’s Development Loom In a country where tradition is often overshadowed by fast-paced industrialization, PM Vishwakarma Yojana (PMVIKAS) is a breath of fresh policy air. Announced by the Government of India and launched on 17th September 2023, this flagship scheme is dedicated to empowering traditional artisans and craftspeople, the original
The fashion world is having its green moment—no, not the runway color theme, but a full-blown revolution. According to recent projections, the global sustainable fashion market is set to leap from USD 12.46 billion in 2025 to a whopping USD 53.37 billion by 2032, clocking in a compound annual growth rate (CAGR) of 23.1%. That’s not just a trend;
Sustainable Fashion Market Is Skyrocketing: Is Fast Fashion Finally on the Runway Out? Read More »
In recent years, tribal fashion from India—especially states like Jharkhand, Odisha, and Chhattisgarh—has found itself in the global spotlight. From the bustling lanes of the Adiwasi Mela to the dazzling ramp lights of Dubai Fashion Week, indigenous weaves and motifs like Sohrai, Kohvar, and Bastar Dhokra have won applause. But applause isn’t investment. And visibility
Building Institutional Support for Tribal Fashion: Beyond the Spotlight Read More »
When Education Wears Its Culture on Its Sleeve In a nation as rich in tradition as India, sometimes the simplest steps spark the biggest revolutions. One such quiet but powerful move has come from Khallikote Unitary University in Bhubaneswar, Odisha, where staff members are now required to wear handloom and Khadi attire every Friday. No,
As the curtains rise on Australian Fashion Week (AFW) 2025 from May 12 to 16 at Sydney’s iconic Carriageworks, the global fashion community turns its gaze toward a redefined purpose. This year, AFW stands as more than just a glamorous showcase—it is a declaration of change, led by sustainability, emerging talent, and a deep respect
Australian Fashion Week 2025: A Bold Leap Toward Sustainability and Inclusivity Read More »
In a world obsessed with metrics, margins, and mass production, it’s easy to club every hand that toils into the same bracket: labour. But not all hands simply work — some create, some weave magic, and some breathe stories into fibers and threads. Those hands belong to weavers and artisans. Despite low or no earnings
Why Weavers and Artisans Are Not Labourers — And Never Will Be Read More »
New Research Reveals Which Fabrics Start to Smell the Quickest — And Why It Matters for Your Wardrobe, Wallet, and the Planet If your gym T-shirt stinks after just one wear, you’re not alone. Groundbreaking research conducted by AgResearch in New Zealand, in collaboration with Consumption Research Norway (SIFO), has confirmed what many of us
Why Wool Wins: The Surprising Science Behind Fabric Odor and Sustainability Read More »
