Handloom & Tech

Kerala’s Four GI-Certified Handloom Clusters: Threads of Heritage, Stories of Survival

When we speak of Kerala’s cultural legacy, we often picture Kathakali dancers, temple festivals, or the calm backwaters. But hidden in the looms of its villages are centuries-old traditions that continue to define the identity of the state. These traditions have received formal recognition through the Geographical Indication (GI) certification from the Government of India […]

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Power to the Powerless: How Save Handloom Foundation is Redefining the Handloom Economy

The wealthy and powerful have always carried a duty to the least powerful. But duty doesn’t just mean donations or sympathy — it means real empowerment, long-term dignity, and giving people the tools to stand tall on their own feet. At Save Handloom Foundation, that’s exactly what we’re building for India’s weavers and artisans —

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Indian Crafts Go Premium: Why “The Kunj” in Delhi is More Than Just a Mall

On 21 August 2025, India drew a line in the sand of cultural history: the opening of The Kunj in Vasant Kunj, Delhi—India’s first-ever mall dedicated solely to heritage crafts and handlooms. Backed by the Ministry of Textiles and inaugurated by Union Minister Giriraj Singh and MoS Pabitra Margherita, the launch wasn’t just another ribbon-cutting.

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CSR Funding in India: The High-Purpose Idea Hijacked by Fraud

Corporate Social Responsibility (CSR) was meant to be India’s way of ensuring that companies earning in crores also give back to society. The law was simple—if you make big profits, a small share of it must go back into schools, hospitals, environmental programs, women empowerment, or community development. The idea was noble. But what started

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Unwrapping India’s Handloom Mirage: From Fake Luxury to Fair Dignity

India’s handloom is not just an industry. It is our cultural DNA, a 5,000-year-old tradition woven into the very fabric of civilization. Yet in 2025, the same weavers who carry this legacy are still trapped in poverty. Why? Because while the numbers look big, the reality is ugly. The Numbers That Tell the Story India’s

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KTR Demands Full GST Exemption on Handlooms: A Battle for Culture, Not Just Commerce

When BRS chief K.T. Rama Rao fired off his latest letter to the Centre, it wasn’t just about economics—it was about survival. He demanded complete removal of GST on handloom products, and let’s be blunt: he’s right. Because every rupee of tax slapped on handloom is not just a financial cut, it’s cultural bleeding. Handloom

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Handloom 2.0: How Blockchain Can Save Weavers From Extinction

Handloom is not just a fabric—it’s history, culture, and survival woven together. But let’s face it: India’s weavers, the very backbone of this 2,000-year-old tradition, are on the verge of extinction. Counterfeit powerloom products, false “handloom” tags, and corporate exploitation have pushed authentic artisans into poverty. This isn’t just an economic issue—it’s cultural genocide. If

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GoCoop to GoSwadeshi: The Digital Marketplace That Wove Itself Into India’s Handloom Story

In 2011, a man named Siva Devireddy, then working in the corporate tech world, decided to tackle a centuries-old problem — how to get rural artisans and weavers direct access to customers without being crushed by the weight of middlemen. He saw firsthand that while India’s handloom tradition was rich and varied, the people making

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Counterfeit Handloom: How Amazon, Flipkart & JioMart Are Auctioning Off India’s Weaving Soul

India’s handloom tradition has survived invasions, colonisation, and the industrial revolution. But today, it faces an enemy more dangerous than any loom-destroying policy or foreign import — the silent, systemic, and organised counterfeit handloom trade happening on so-called “trusted” e-commerce platforms like Amazon, Flipkart, and JioMart. These platforms claim to empower small businesses and artisans.

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Kashmir’s Crackdown on Fake Handicrafts Is a Wake-Up Call for the Entire Country

Last fortnight, Jammu & Kashmir moved from making promises to taking action. Dealers were given just seven days to remove machine-made imports being passed off as Kashmiri handicrafts — or face blacklisting and deregistration. One retailer has already been blacklisted for putting a forged QR label on a machine-made carpet and selling it as an

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