savehandloom

The Bhagyanagara Sari Dilemma: When Heritage Can’t Find a Passport

In Koppal, Karnataka — a land that’s spun history into fabric — a quiet plea echoed this week. Local leaders approached Union Finance Minister Nirmala Sitharaman, urging her to promote exports of the Bhagyanagara handloom sari. Their warning was simple but tragic: our weavers’ livelihoods are dying, not because of lack of skill — but […]

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Handloom’s Next Chapter — From Luxury to the Schoolyard: Karnataka’s ₹10 Crore Push Could Redefine India’s Weaving Future

When handloom enters a classroom, it’s not just fabric — it’s philosophy in motion. Karnataka Handloom Development Corporation (KHDC) has announced a powerful step forward: appointing a new Chairperson, supporting 3,435 handloom weavers, sanctioning ₹10 crore in funding, and integrating handloom fabric into school uniforms under a public scheme. It sounds like policy, but it’s

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DesiFusions.com — Where Tradition Meets Tomorrow

DesiFusions.com is not just another fashion label. It’s a movement — weaving India’s ancient handloom heritage with the modern world’s hunger for authenticity, comfort, and sustainability. We’re launching with what India has always worn with pride — the Dhoti. Or call it Veshti. Mundu. Pancha. Kaily. Mardani. Vesti. Different names, same soul — India’s purest

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Why We Ditched the Saree Race — And Chose to Build India’s First Real Handloom Dhoti Brand

Let’s get real. Everyone and their grandmother wants to sell handloom sarees. Go to any craft fair, scroll through Instagram, or search “handloom saree” on any marketplace — and you’ll see an ocean of sellers. Most claim “pure handloom,” “authentic cotton,” or “heritage weave.” But the uncomfortable truth? More than 90% of what’s sold as

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The Revolution of Truth: How Blockchain and Digital Product Passports Will End Counterfeit Handloom Forever

🔥 Let’s face it. The word “authentic” has lost its meaning in India’s textile market. For every genuine handloom saree, there are ten fake ones — powerloom clones wearing handloom stickers like stolen identity cards. That’s where we at Save Handloom Foundation draw the line. We’re not here to play safe. We’re here to redefine trust

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Why You Sleep Like a Baby in a 5-Star Hotel (and Sometimes Sweat on That “Handloom” Sheet at Home)

You know that moment: you crash onto a hotel bed—and BOOM—eight hours vanish. Back home, you change to a “handloom” bedsheet from an exhibition, lie down proud… and wake up at 2 a.m. stewing like biryani. What sorcery is this? Let’s call it what it is. Hotels engineer sleep. Homes collect guesswork. And a lot

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The Silent Tug of War: Can India Scale Its Handloom Legacy Without Losing Its Soul?

When you walk through a handloom cluster in India — say, the narrow streets of Chendamangalam in Kerala or the looms of Varanasi’s Madanpura — you can hear a rhythm. Not the rhythm of machines, but of stories: families that have woven the same patterns for generations, women who know by touch whether the warp

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It’s Not How Much We Give — It’s How Much Love We Weave Into Giving

🌿 The Quote That Everyone Knows, But Few Understand You’ve seen it painted on walls, printed on mugs, and dropped into motivational posts like holy scripture: “It is not how much we give, but how much love we put into giving.” Mother Teresa’s name sits under it like a seal of divine approval. But here’s

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Garbage Café: The Restaurant Where Trash Becomes Food — and Hope Becomes Policy

Imagine walking into a café with a sack of plastic waste — not cash, not credit card — and walking out with a plate of steaming rice, dal, and vegetables. No, this isn’t a social media stunt. This is India’s first Garbage Café, born in Ambikapur, Chhattisgarh, back in 2019. The rule is simple and

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The Hidden Sweat Behind Sportswear: How India’s Synthetic Rush Is Turning Against Itself

Let’s be honest — India is running in circles. We’re sprinting toward becoming a global sportswear giant, but the track we’re running on is paved with imported plastic. Every headline sounds glorious: Decathlon plans to double its sourcing from India to US $3 billion by 2030. ASICS expects 35–37% year-on-year revenue growth in 2024–25. TechnoSport

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